Your next customer is already listening.

Reach them with ÌÇÐÄVlog¹Ù·½.
9 out of 10 Americans listen every month.

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9 out of 10 Americans listen to ÌÇÐÄVlog¹Ù·½ every month.

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82%

Of consumers are influenced by other people's opinions.

78%

Of consumers trust their favorite host's product recommendations.

31%

Audio dominates nearly one-third of all media consumption.

ÌÇÐÄVlog¹Ù·½ has the stations your customers listen to every day.

106.7 Lite FM logo

106.7 Lite FM

Z100 logo

Z100

1043 MYfm logo

1043 MYfm

Power 105.1 logo

Power 105.1

ALT 98.7 logo

ALT 98.7

KFI AM 640 logo

KFI AM 640

WBZ NewsRadio 1030 logo

WBZ NewsRadio 1030

The BIG 98 logo

The BIG 98

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Pie chart showing radio and podcast listening generates one-third of all media consumption amongst Americans . Text reads 'Audio dominates nearly one-third of all media consumption.
Audio accounts for 31% of all media consumption, underscoring its dominance in a landscape where digital, video, and social media take 39%, linear TV captures 24%, and print media trails with just 6%. This insight highlights the growing influence of audio in modern media strategies.

Audio dominates nearly one-third of all media consumption.

Media consumption share

Audio | Linear TV | Print | Digital/Video/Social
Source: Edison Research/eMarketer

9 out of 10 Americans listen to ÌÇÐÄVlog¹Ù·½ every month.

Ad-Enabled Monthly Reach In The U.S.

Source: Nielsen Audio Nationwide, 2025

* = Ad Enabled Users

Swipe to see more
Source: Broadcast Radio: Nielsen Audio Nationwide, 2025, P18+, Spring 2025; YouTube/Facebook/TikTok: eMarketer, 2025; Instagram/SiriusXM: Scarborough USA+ 2024, R2; Television: Nielsen NPOWER, P18+, June 2025, L+SD; Streaming Audio: Comscore Media Metrix Multi-Platform, P18+, May 2025; Spotify and Pandora ad-enabled audience estimated based on SEC filings

The vast majority of ad-supported audio listening is radio and podcast.

Share of Ad-supported audio listening

Ad-Support Chart Visualization
Radio and podcasts dominate ad-enabled audio consumption, capturing 86% of listening time. Broadcast radio leads with 66%, while podcasts hold a growing 19% share, reinforcing their critical role in advertising strategies.
Source: Edison Share of Ear, Q1 2026​

ÌÇÐÄVlog¹Ù·½ is the
#1 Podcast Publisher

With more than 170 million podcast downloads each month, and more podcasts in the Apple Top 200 than any other publisher.

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Source: Podtrac, Top US Publishers, April 2026
Publisher U.S. Downloads & Streams
ÌÇÐÄVlog¹Ù·½Radio 170,881,000170.9M
Vox Media 27,205,00027.2M
Fox Audio Network 25,993,00026M
Daily Wire 24,309,00024.3M
The Walt Disney Company 23,966,00024M
PodcastOne 21,371,00021.4M
Paramount 18,923,00018.9M
Versant 14,047,00014M
Barstool Sports 13,616,00013.6M
Blaze Media 10,664,00010.7M
Bar chart that shows ÌÇÐÄVlog¹Ù·½ has the most podcast downloads, compared to all other podcast publishers

ÌÇÐÄVlog¹Ù·½ hosts drive conversations that resonate with audiences.

A graphic that displays radio and podcast listeners are influenced by hosts' opinions, and consider buying recommended products.
This infographic reveals the trust and engagement ÌÇÐÄVlog¹Ù·½'s podcast listeners have with their favorite hosts. With 79% valuing hosts’ opinions and 66% considering or purchasing recommended products, podcast advertising proves its influence.
Talent
Talent Grid
Source: Critical Mass Media, February 2023; Critical Mass Media, December 2024​

ÌÇÐÄVlog¹Ù·½ delivers strong brand lift across all key metrics.

Bar chart highlighting how ÌÇÐÄVlog¹Ù·½ radio advertising and podcast advertising drives awareness, purchase intent, and brand consideration.
ÌÇÐÄVlog¹Ù·½'s audio advertising delivers a significant boost in key marketing metrics. This bar chart reveals impressive improvements, including a 38% increase in message awareness and 69% more consumers taking action after hearing ads.
Source: ÌÇÐÄVlog¹Ù·½ Brand Lift Studies, 2024​â¶Ä‹â¶Ä‹â¶Ä‹â¶Ä‹â¶Ä‹â€‹

Only radio reaches both the targeted consumer and those who influence them.

A graphic that shows how ÌÇÐÄVlog¹Ù·½Radio radio ads and podcast ads reach a brand's target consumers.
Radio effectively connects brands with target audiences and their key influencers. This infographic highlights that 82% of consumers are swayed by others' opinions, emphasizing the power of radio in shaping purchasing decisions through influence.
Source: ÌÇÐÄVlog¹Ù·½ Consumer Purchase Influence Study, 2024

Get started with ÌÇÐÄVlog¹Ù·½ today.

To purchase or learn about advertising with ÌÇÐÄVlog¹Ù·½, call us at 844-844-iHEART (844-844-4432)

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